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Over an 18 month period, myself and good friends Studio Baum worked closely with the team from the Guildhall Trust to rebrand its landmark multi-faceted events, occasions and conference venue, The Portsmouth Guildhall. The process started with an in-depth workshop, which resulted in a collaborative approach to create their new brand. The final identity took inspiration from the architectural details found around the iconic building. Deliverables included signage, stationery, merchandise, events guide, flyers and a fully responsive, mobile-first designed website.